Think of the questions as prompts. For many writers, it's an easy starting point that they can expand on. The goal of RivalFlow is to help you identify topics that a competitor's page covers better than yours does. A good shortcut for that is to phrase the topics as questions. Many readers come to your page looking for answers, so this is a natural fit.
It's not to be taken as an FAQ. We suggest that you answer these questions in a way that blends in with your existing content. Our suggested snippets can do that, or you can write your own.